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Why Competing on Price is Killing Your Small Business Advertising

A key factor in any business is its advertising. While large scale businesses have enough free resources to spend lavishly on advertising, small business advertising has to be effective and yet cost friendly. Meaning that small businesses greatly depend on marketing techniqus to attract more customers.
As a result of the current recession, small businesses have [...]

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Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

practical book about business model innovation
applied strategy book
beautiful and visual
with many exercises

Product DescriptionBusiness Model Generation is a practical, inspiring handbook for anyone striving to improve a business model or craft a new one.
1) Change the way you think about business models
Business Model Generation will teach you powerful and practical innovation techniques used today [...]

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10 Fantastic Ideas For Mastering Time Management

Learn as much as you can about time management and put it into practice. Each and every one of us can benefit from being more efficient and effective in this respect and we can lead fuller and more productive, more enjoyable lives.
1. While you are thinking about this, keep a close eye on everything that [...]

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All You Need to Know About the Music Business: Seventh Edition

ISBN13: 9781439153017
Condition: USED – VERY GOOD
Notes:

Product DescriptionSince the advent of file-sharing technology in the late 1990s, the music industry has been challenged to reinvent itself. What has it done? How have the record labels repositioned themselves to cope with these massive changes? How does all this affect creative artists?No one understands the music industry [...]

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Valuable Suggestions On The Incredible Benefits Of Effective Time Management

In one way or the other, we’re all used to working with a limited set of resources. For example, many of us have a restriction when it comes to the amount of money available, yet through experience and by learning the hard way, we all learn to live on a daily, weekly, monthly or annual [...]

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